Best Sites for Online Lingerie Shopping in India : 2017-18


Best Lingerie Online Shopping Sites in India


Lingerie shopping is one of the most briskly mounting sectors in India’s apparel market. It is currently valued about Rs 16000 Crore and expected to double itself by 2018. As Indian woman is empowering herself with the time, she is getting more confident and choosy. She now prefers a wider choice and ease of access to quality lingerie. This change is going to attract more sellers come up online to sell lingerie.


Buying inner wear online is beneficial and friendly for women in many ways. They can explore as many options as they want at the e-retailers.
Moreover, there is no hesitation of dealing with a sales person at the brick and mortar stores in order to get what is actually desired. It has become a part of lifestyle now apart from being a necessity for women. We have come up with this list of the top 5 best lingerie shopping sites in India.



Selling about 2 bras every minute, this online lingerie store has garnered a large customer base in just 5 years after its inception. Zivame offers lingerie in more than 40 categories including different kinds of bras, panties, nightwear, swimwear and sportswear. Plus-size women and girls can also find best fitting apparels on this site.


It provides shipping to 20000 pin codes across India and keeps complete privacy while packing and delivering the products.


Apart from presenting some leading undergarments brands, it has its own in-house brands as well. Users can avail regular promotional offers and discounts on lingerie shopping at Zivame.



Never forget to take a look at the top offers for online lingerie shopping at Clovia. You can buy bras there according to style, size, color, padding, wire and fabric.  Also users can get briefs, thongs, camisoles, t-shirts and shorts at a reasonable price. It sells premium quality intimate apparels for women at budget friendly rates.


Clovia also educates its customers about various things related to women’s intimate apparel and health through its blogs.It provides free shipping on orders above Rs 599. Special bridal lingerie can be also purchased at this website.



Launched in 2012, this store is quite popular among young women. In its diverse set of inner wear, it features more than 850 products in varied categories.


Customers can enjoy shipping free on their orders worth Rs 750 and above. It put forwards the collection of nightwear, active wear, dresses, and lingerie sets for women in many classifications.


Frequent Prettysecrets sale and discount offers fetch great savings to the buyers.



One of the most popular sites for online lingerie shopping in India, Amante is home for stylish and trendy collection of bras, panties, sleepwear, beachwear and bridal innerwear. It was picked as the product of the year in the lingerie category in a consumer survey across the nation in the year 2010 for providing value and top class services.


You can buy under garments for every day comfort as well as fashion at this merchant. It has a widespread presence through market places likes of Myntra, Flipkart, Jabong, Amazon and Shoppersstop.



It is a speedily emerging online lingerie platform, meeting the needs of modern women through its wide range of products. Shoppers can explore several inner wear brands such as Sonari, Valentines, Private Lives, Enamor and La Zoya. All orders above Rs 599 are delivered free. Yoga wear, sports bra, nighty, capris, bikini, hipsters and stockings can be bought at this store at reasonable rates.


Online buying of intimate clothes is an upward trend in India and women prefer more comfortable as well as fashionable choices.



These are some best sites for lingerie online shopping in India. However, there are many more brands that are eyeing or will be looking to foray into this lucrative business segment. To name a few are Ajio, Soie, Enamor, Cilory, Koovs and Voonik.


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